Head of Product & Partner Management (AVOD Expansion)

Head of Product & Partner Management (AVOD Expansion)
16 septiembre, 2017 input_admin_03

EMPRESA: TELEFE

The position will have direct responsibility and oversight for the strategy, execution, editorial, product, design, operations, sales development, research & social media  of the digital portfolio across Latin America & US Hispanic.

This role will also be accountable to provide engagement and reach that supports revenue generations by the TV & digital ad sales teams.

The candidate needs to have excellent relationship building and communication skills at a senior management level. The ability to manage multiple stakeholders is essential, with a clear understanding of broadcast, digital and commercial

He/She must have ability to prioritize and establish digital best practices across business units.

Key Responsibilities: 

‣ Develop a vision & long-term digital strategy that aligns with core business objectives

‣ Drive a compelling consumer experience that surpasses competitors, and also provides optimal advertising opportunities across all digital screens

‣Develop & execute TV Everywhere product that is integrated with existing website experience across all screens & platforms

‣Influence senior management as being the digital media expert to ensure digital is considered in key initiatives

‣ Effectively collaborate & communicate digital business with key stakeholders across programming, sales, marketing and senior management across the region

‣ Develop & drive product roadmap and editorial calendar that aligns with network plans & priorities

‣ Build, maintain and motivate regional digital organizations in a high impact, low cost manner

‣ Ensure data is at the forefront of all initiatives with key insights provided to all stakeholders

‣ Define and deliver regional goals that satisfy reach, engagement and ad sales objectives

‣ Maintain alliance and share best practices with the US & international businesses

‣ Partner and work closely with global technology team

‣ Identify global and regional syndication partners that will drive reach and revenue opportunities

Principal Qualifications required: 

‣ 10+ years digital media management experience

‣ In-depth understanding of both television and digital media technologies

‣ Proven track record of managing multiple projects, with multiple stakeholders. Must have background of web analytics & SEO

‣ A cross-platform track record for driving user engagement & audience growth while marrying compelling user offerings with sales solutions

‣ Proven track record in delivery of content (or comparable products and services) in the Digital Media space across multiple markets

‣ Proven track record in planning and budgeting. Understanding of right & clearances in broadcast & digital media

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